About
I'm Pierre, an entrepreneur and multi-disciplinary consultant from Paris, France, busy bridging the gap between behavioural science, digital product design and tangible business outcomes.
CEO at Spring Interactive
Managing partner at Springbok
Occasional lecturer
Find out more on LinkedIn
Recent projects
Strategic vision and execution of a newly integrated ecosystem of financial tools
for Natixis
Product strategy and design of a mobile app for people with multiple sclerosis
for Biogen
Protocol for validating interventions impact on populations with anxiety
for Malakoff Médéric Humanis
Sales flow processes optimization through conversion rate path modeling and product design
for Pizza Hut
Dynamic model of digital interventions attribution with high predictive validity for people with diabetes
for Sanofi
Identification of new business opportunities and prototyping
for Toyota
Good reads
The Behaviour Change Wheel
S. Michie, L. Atkins, R. West
ABC of Behaviour Change Theories
S. Michie, R. West, R. Campbell, J. Brown, H. Gainforth
Practical Ethnography
S. Ladner
Mismatch: How Inclusion Shapes Design
K. Holmes, J. Maeda
The Design of Everyday Things
D. Norman
Thinking, Fast and Slow
R. H. Taler, C. R. Sunstein
More to be added soon. Be right back.
About
I'm Pierre, an entrepreneur and multi-disciplinary consultant from Paris, France, busy bridging the gap between behavioural science, digital product design and tangible business outcomes.
CEO at Spring Interactive
Managing partner at Springbok
Occasional lecturer
Find out more on LinkedIn